|
Media economics and policy in a digital age (24-26 Oct 2018)
Topics: Platform regulation – Media policies – European Digital Single Market – Competition policy – National media policies – Advertising regulations – Investment obligations – Copyright directive
|
| Intellectual property rights and remuneration (21-23 Nov 2018)
Topics: European and national IPR frameworks – Collective management – ISP’s – Media content digitization and innovation – Piracy – Revenue generation through IPR – Income streams – Google News – Territorial and online licensing – Over-the-top media services
|
| Technology, innovation and data (19-21 Dec 2018)
Topics: Technological evolutions / disruptions – Big data – Algorithms – Privacy – Over-the-top media services – Personal data – Blockchain – Virtual reality – Internet-of-things
|
| Audio-visual production (13-15 Feb 2019)
Topics: Audio-visual production and financing – European audio-visual markets – Formats – Audio-visual production management – Film / Documentary / TV production – Netflix – Co-production – Financial / strategic planning – Government production schemes – Broadcasting strategies – Organisational development
|
| Commercial communication and advertising in a digital age (13-15 Mar 2019)
Topics: Advertising – Personalised advertising – Cross-media audience measurement – Programmatic ad buying and selling – Big data analytics – Workplan for personalised media campaigns
|
| Economics of journalism (24-26 Apr 2019)
Topics: Journalism – Value creation through news – Innovation theory – Technological disruptions – European news market – Journalistic production – Newsrooms – Fake news – Data-driven investigative journalism
|
| Mergers and acquisitions (22-24 May 2019)
Topics: M&A in the media industry – Media ownership – M&A regulations – Converging media sectors – Print sector – Electronic communication sector – M&A strategy development
|
